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New Technologies, Vegans, Disasters, and All That Stuff: How to Make Use of External Enablers to Create New Business

Date:
Lecturers: Professor Per Davidsson, QUT Business School, Australia

About the lecture:

Entrepreneurs cannot literally create “something from nothing”. For success, they also need some “raw material” to work with. While everybody agrees that new technologies, regulatory changes, and demographic and socio-cultural shifts provide such “raw material”, we do not yet have a unified understanding of precisely how, why and for whom such environmental changes open up possibilities for profitable new business activities.

In this talk, Professor Per Davidsson presents a new framework that can help entrepreneurs identify the precise business benefits different types of external change can offer:

– What do the scope of the change and the manner in which it happens (e.g., sudden/unpredictable vs. gradual/predictable) tell us about the potential of new businesses based on it, or about what type of actor can most likely realize that potential (e.g., start-ups vs. incumbent firms)?

– What are the specific benefits (e.g., saving costs, saving time, increasing demand) that the change can offer?

– And when in the business creation process do these benefits kick in?

These are the type of questions that the presented framework attempts to guide to fruitful answers.

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